Everything from cosmetics to electronics is marketed and displayed on the counter – whether at the register as a point-of-sale item or in an aisle, meant to stand out from other, similar products. Some items showcased in a countertop displays are impulse buys and...
Retail Point-of-Purchase (POP) and Packaging Blog
New to Retail POP Displays? What You Should Know…
October 5, 2016
If you want to sell more product with retail point-of-purchase (POP) displays and are new to them, you’ve come to the right place. The key to creating the most effective retail displays is to work with the right display partner vs. whoever offers the...
Think Spring: Refresh Your Retail Presence
September 12, 2016
Now that your holiday retail POP displays and packaging have been settled (click here if not), it’s time to think spring. If we start now, we can help ensure that spring will be a successful start to 2017 by finding new ways to differentiate...
Retail POS Display Trends: Floor Displays
January 11, 2016
Having created numerous retail point-of-sale (POS) displays for club and big box stores in 2015 (and for the last 50 years), we’ve run across a few floor display trends that consumer packaged goods companies (CPGs) need to know. These trends involve cosmetics, footwear, pets,...