Retail Point-of-Purchase (POP) and Packaging Blog

Six Rules for Successful Buyer Negotiations

October 15, 2024
Happiness matrix

Negotiating with a retail buyer can seem like a risky thing to do once you’ve locked in your vendor agreement, but it’s far riskier to agree to requests that add cost or complications in the interest of maintaining your relationship. A well-supported argument against...

Permanent Displays – Made Easy

April 29, 2024
Callaway permanent display

A well-designed permanent display is a tremendous asset for any brand, but it is no simple undertaking. After all, delivering a permanent display program on time and budget is very challenging. It requires forward thinking design and the expertise to make it easy to...

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