In the world of retail point-of-purchase displays, brand managers don’t always know all of their options. For example, when do you need a full vs. half vs. quarter pallet? What is a “display skirt” and when is it needed? Read on to find out....
Retail Point-of-Purchase (POP) and Packaging Blog
Retail POS Display Trends: Floor Displays
January 11, 2016
Having created numerous retail point-of-sale (POS) displays for club and big box stores in 2015 (and for the last 50 years), we’ve run across a few floor display trends that consumer packaged goods companies (CPGs) need to know. These trends involve cosmetics, footwear, pets,...