Retail Point-of-Purchase (POP) and Packaging Blog

Six Rules for Successful Buyer Negotiations

October 15, 2024
Happiness matrix

Negotiating with a retail buyer can seem like a risky thing to do once you’ve locked in your vendor agreement, but it’s far riskier to agree to requests that add cost or complications in the interest of maintaining your relationship. A well-supported argument against...

How Little Problems that Can Grow to Derail Your Retail Display Campaign

March 7, 2022

When it comes to the details of a successful, custom retail display campaign, there’s no such thing as an insignificant problem. Seemingly small issues have a way of compounding themselves, and retailers like Costco, Walmart, Sam’s Club, Home Depot, and others have high standards...

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